Roadside MBA 學習馬路英雄的智慧

Fun read about 3 economy professors who teach @ top MBA programs, learning from small businesses along a road trip. As a business book, this one is pretty light. Many small business owners are the CEO/HR/Sales,etc all at the same time, so some conventional wisdom in the big corporation don’t apply. It’s quite interesting to see how small businesses improvise on strategy

這兩年因smart city 部門,有機會看見不同於上市公司的馬路英雄們怎麼做生意的,創業維艱,真是受教了! Strategy really is a continuous process!


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